Loading...

HP Hood – Mobile Sampling Tour – 2017

HP Hood – Mobile Sampling Tour – 20172018-04-19T12:07:08+00:00

Project Description

The Challenge

Execute a multi-product sampling program and experiential strategy for HP Hood within key markets in New England to help increase brand loyalty at point of purchase.

The Solution

A four-month mobile sampling campaign centered around both retail and large events within the New England region. Sampling focused around four products within the HP Hood brand along with the distribution of coupons.

Project Gallery